Directed by Melvin Frank and Norman Panama
With Fred MacMurray, Dorothy McGuire, Howard Keel, Jesse White and Fay Roope
Two smart marketing people resurrect some old films starring cowboy Smoky Callaway and put them on television. The films are a big hit and the star is in demand. Unfortunately no one can find him. When a lookalike sends in a photo, the marketing team hires him to impersonate Callaway. Things get sticky when the real Callaway eventually shows up.
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